As this was a launch / awareness raising exhibition the concept of a
big logo (1) with a story inside was fixed quite early
on by In Real Life.
Upon entering the stand the visitor was educated in a light, museum
like fashion about the history of television. This led through the thirties
(2), fifties; sixties, eighties and nineties (3)
eventually appearing in a cylindrical 'now' (4) surrounded
by on digital TV (4). Live '98 was a poorly attended show
by exhibitors, nevertheless the stand was successful and event magazine
wrote it up as stand of the month (5).